Research shows that we remember visual images much easier and better than words. When we read, our minds convert printed scribbles into visual images that we encode with emotion and remember. Visuals are processed 60,000 times faster than text. Graphics quickly affect our emotions, and our emotions greatly affect our decision-making. The psychologist Jerome Bruner … Continue
kPoint’s experience is now faster, smoother and richer than ever before due its quick adoption of Amazon’s new CloudFront edge locations in India. CDNs play a key role in enabling content owners to scale up to increasing user demand on multiple devices and platforms. With introduction of the new Indian locations, kPoint can now deliver … Continue
In the recent months, more and more customers have integrated kPoint in their applications. Are these integration efforts worth it when you can simply add links to videos? Here are three key reasons that justify these efforts: Firstly, it is all about the experience. Whether it is a trainer using a LMS or an Innovation … Continue
There is one eternal pain in sales. It is hard to gauge the interest levels of your prospects. You have to use your gut feel and keep working on almost all the prospects with equal enthusiasm. For years, I have been sending emails to prospects with a lot of information. Like most other people, I … Continue
An article from Gartner says “Videos are particularly effective at capturing and recording deep and broad applications of various processes”. To find its relevance for my current scenario, I put this to test.
We know that the saying “A picture is worth a thousand words” is true especially when teaching complicated ideas. Could videos that are a sequence of pictures be more powerful? Even better, could a mashup of text, drawings and video be the best way to show and tell? I experienced this the other day when … Continue
Among the many big sorrows of the world distinctly lies the sorrow of losing or seeing your Smartphone drown. The fear of losing precious data can leave most of us dumbfounded.
kPoint is going places and is now mobile. You can enjoy your favorite kapsules anywhere on the go. In this age of fully-enabled-anytime-anywhere, users are demanding non-stop action.
This is not like two celebrities in a relationship are making an announcement. However if you work in an IT product or services, you have to pay close attention to this news.
The knowledge within a company that needs to be preserved has always been the corporate Holy Grail. The best way is the people who have it, capture it themselves.